In celebration of the Ford F-Series being America's best-selling truck for 42 years, during the month of April, Bill Colwell Ford will be hosting Fill a 50 and collecting items for the Cedar Valley "Friends of the Family" located in Waterloo.

"Friends of the Family" is an organization that strives to help survivors and victims of domestic violence and sexual assault. Bill Colwell Ford is asking the Cedar Valley community to bring in items to help them fill the bed of an F-150, or Fill a 50. For each item you bring in, you can register in a drawing for the chance to win a free auto detail or oil change from Bill Colwell Ford. The winner will be announced May 2nd.

Their wish list of items includes:
new underwear & bras, new towels & wash clothes, toilet paper, paper towels, 13-gallon garbage bags, cleaning products, brooms & dust pans, laundry soap, shampoo, conditioner, lotion, body wash, deodorant, diapers & wipes, and non-perishable foods. For a full list of items needed visit: Bill Colwell Ford.com Fill a 50

Bill Colwell Ford is also accepting monetary donations. Any money donated will be used to buy items for the event or be given directly to "Friends of the Family", which provides shelter, confidential services, and housing assistance to individuals in crisis due to homelessness, domestic violence, sexual assault, and human trafficking, to aid people in 20 Iowa counties.